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I've been on the hunt for a great-tasting vegan protein powder for years. As a run coach who follows a mostly plant-based diet and aims for around 130g of protein daily, having a powder I can rely on isn't optional — it's a staple. I've tried so many over the years: some chalky, some gritty, some so full of artificial sweetener I had to rinse my mouth after. I also really wanted to buy something more local. My old favourite was made in the US, but with tariffs and shipping costs, it started to feel impractical. When I found out Good Protein was not just Canadian but actually based in Montreal (like me!) I figured it was worth a try.

What is Good Protein?

Good Protein makes plant-based protein powders that are vegan (dairy-free) and gluten-free. These protein powders are designed to be more than “just” protein, where each serving includes vitamins, minerals, probiotics, and other functional ingredients like MCT oil and antioxidants. It’s the kind of powder that’s meant to cover a lot of nutritional bases in one scoop, which is handy for busy mornings or post-workout recovery.

Knowing the company is based right here in Montreal makes me feel even better about buying it. There’s something satisfying about supporting a brand that’s local to me, especially when the product actually holds its own against the big names in the industry. Their products are made in Canada from globally-sourced ingredients.

What I like: The Taste and Texture

The ingredients look good, the nutritional information looks good, but let’s be honest here: the most important thing with any protein powder is the taste and texture. If it’s chalky, gritty, or has that weird artificial aftertaste, it’s a hard no for me. Thankfully, with Good Protein, we have a winner on both counts.

I use my protein powders in two contexts: first is blended into a smoothie with my morning breakfast, and the second is mixed directly in water after my workout at the gym. The first scenario is usually pretty forgiving; throw in some frozen fruit and some milk, and you can disguise almost anything. But the second? That’s the true test. There’s nowhere for a bad flavour or texture to hide when it’s just powder and water. Good Protein passes with flying colours. It’s smooth, with no grit or chalkiness, and it has a nice thickness that makes it feel satisfying. In fact, compared to other powders I’ve tried, I often have to add more liquid than usual to thin it out to my preferred drinking consistency.

In terms of sweetness, these proteins actually don’t use any sugar. I am pretty sensitive to the taste of artificial sweeteners so would actually prefer they would use sugar, but I know I’m fighting a losing battle on this one in the wellness industry (even my long-time fave Arbonne protein powder phased out sugar from their ingredient list last year). Good Protein sweetens with Rebaudioside M, a naturally occurring compound derived from the stevia plant. I’ve always found regular stevia to have an overpowering lingering sweet aftertaste that can ruin an otherwise good shake. But with Good Protein, I hardly get that effect at all. It’s sweet enough to taste like a treat, but not so intense that it coats your mouth or overwhelms the flavour. For me, that’s a huge win.

I add the vanilla All-In-One shake to my morning smoothie

What I like: The Variety of Flavours

There are so many flavours to choose from, there is really something for everyone. It can be a little overwhelming at first, but I’ve now tried quite a few flavours and have found the ones that I permanently want in my routine.

The Mint Chocolate Chip is hands-down my favourite to have on its own (yes, even just mixed in water!). It’s like a treat that still feels nourishing, reminding me of mint chocolate chip ice cream, but in a protein shake that does my body some good. My close second, and my husband’s favourite, is Chocolate Fudge which is it’s rich and chocolatey as you would expect!

Then there are the two vanillas, Vanilla Milkshake and Vanilla Cupcake. Honestly, I can’t tell them apart in taste, though the Cupcake one smells richer and more dessert-like. I use a vanilla protein powder almost every morning in my smoothie, which usually has frozen fruit, greens, and chia seeds. Vanilla is such an easy base because it blends with almost anything.

Other ones I’ve tried that are just OK for me:

Mocha: I had high hopes, but it’s a little heavy on the coffee flavour for me
Peanut Butter: surprisingly delicious, but still doesn’t hit as hard as the chocolate ones
Mixed Berries: not bad, but overall a bit “meh” for my taste

Still not sure which flavour to choose? The flavours are not overpowering, so go with your gut and know that they do have a 60-day Satisfaction Guarantee, as long as at least half the product is still in the bag.

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What I don’t like: The Serving Size

This may seem trivial to some, but it’s something I’ve found a bit annoying. Each bag of protein powder comes with a scoop, but the Nutritional Information panel lists the serving size as “1 rounded scoop (44g).” I happen to have a kitchen scale, and when I weighed what a “rounded scoop” actually meant, I realized I had been getting less than a full serving in each of my shakes!

Add in that the scoop itself is bigger than most other brands, and I found it a little messy every time I tried to scoop the full amount into my mason jar (my preferred “shaker bottle,” since it’s made of glass and not plastic). I’ve seen other brands use a smaller, taller scoop and label the serving size as “2 scoops,” which I would prefer. It would give me more confidence that I’m getting a full serving each time without having to weigh it out.

A normal scoop weighing in at just under 32g

What 44g (a "rounded scoop"?) actually looks like

What I like: Higher Protein Options

In addition to the All-In-One Shake (their most popular product), Good Protein also sells a High Protein Shake that has a whopping 32g of protein per serving. I was genuinely so excited when this product came out because I don’t always want or need the additional vitamins and minerals found in the All-In-One Shake. The Chocolate Milk flavour has become my go-do for post-gym. The serving size is larger (47g for the High Protein Shake compared to 44g for the All-In-One), but the formulation is a bit finer so it mixes really smoothly even in water.

The High Protein shakes come in two flavours, Chocolate Milk and French Vanilla. The large package is 980g (~20 servings) and the smaller one is 470g (10 servings).

What I don’t like: The Price

At $62 CAD for a bag of 20 servings (that’s more than $3 per serving), it’s among the more expensive protein powders I’ve tried. They do offer a 60 day money back guarantee which I really appreciated, since it sucks to spend a bunch of money on something that you don’t even like. After my first order, I signed up for their subscription model which gives a discounted rate ($50 for a bag of 20 servings, which is $2.50 per serving), plus the flexibility to skip or pause whenever I need to. I’ve found this helpful for keeping my pantry stocked without having to remember to reorder. And since I use protein powder almost every day (sometimes twice a day) the subscription makes sense financially too.

One thing to note: shipping isn’t particularly fast. I’ve had orders take a week just to ship after placing them, so if you’re running low, it’s best to plan ahead and adjust your subscription before you’re completely out. I reached out to their customer service and they assured me that it was not their usual shipping time, but it has happened to me twice.

Remember: you can use my referral link to get 25% off your first order!
"One thing worth knowing before you order: the referral discount applies to one-time orders only, not subscriptions. My recommendation is to use my link for your first one-time order to get 25% off, and if you love it as much as I do, switch to a subscription after that for the ongoing savings."

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Is it worth it?

Our favourite question :).

For me, yes it is worth it. For the last year, Good Protein has earned a permanent spot in my kitchen. It tastes good, blends well, and supports my vegetarian diet without feeling like a compromise. I love that it’s Canadian, I love the flavours I’ve tried, and I like knowing I’m getting more than just protein in every scoop. Whether I’m blending it into a smoothie, or shaking it up post-gym, it’s been a solid upgrade from the powders I’ve used before.

If you’ve been on the hunt for a plant-based protein that actually tastes good and gives you more nutritional bang for your buck, I think it’s worth giving Good Protein a try.

Remember to shop through my referral link to get 25%* off your first order!