
Let’s run together
As your run coach, I will take the guess work out of your training. I believe in you, and I am here to show you just how much you can do.
Why I want to work with you
I am a runner, too. For years, I didn’t think that I “needed” or “deserved” to have a coach because I wasn’t a professional athlete. In 2020, I decided to hire a running coach (yes, coaches need coaches too!) and it completely changed the way I train. I no longer had to second guess my program (was I over training? not working hard enough?), and any time I had questions I got answers that were relevant to me. My coach validated my needs when I asked for an extra day off, and knew when to push me. I am forever grateful for her.
Having my own coach made me realize how much I wanted other runners to have the same experience as me. Our culture puts a lot of emphasis on constantly hustling and being “the best”, without taking into perspective the different things we go through as individuals. Regardless of their level, I want every runner to realize that their worth doesn’t depend on hitting certain times or comparing themselves to others. I want to help you work towards your goals while also fostering that love you have for running. I want you to develop into that balanced, life-long runner that your body and mind deserve.
My approach to coaching
Less hustle, more grace. I offer judgement-free coaching that allows you to show up exactly as you are.
While we work together, you will see that I put a heavy emphasis on communication. Building your training program is only part of the equation — I want to know how your runs feel. I want to challenge you, but I also understand that you have a life outside your training program. We all experience stress every day, from our jobs, our relationships, and our workouts. Whether you are training for your first 5k or you are trying to qualify for the Boston Marathon, all of this comes into play.
I am a UESCA certified running coach and ultrarunning coach and I have a BSc and MSc from McGill University. The training I have done (and therefore the advice I will give) is based on science and evidence-based research.
What you will get
Personalized running program based on where you are and where you want to go
Running program delivered weekly through Training Peaks
Training Peaks Premium Athlete’s membership
Unlimited updates to your training plan, because life happens
Ongoing feedback and communication via Training Peaks comments, email, and text message; I’m here for you whenever you need me.
How much it costs
My personalized run coaching costs CAD$ 150 per month (plus applicable taxes). This is a monthly subscription with no minimum duration. If you decide you want to cancel your subscription, just let me know before your next payment is due.
Due to the added complexity of trail running / ultra-marathon training, additional fees apply.
Note: My prices are in CAD, but as a virtual run coach, I am open to coaching anyone anywhere. :)
How do we get started?
Like what you see? Your next step is to complete the short Discovery Form to give me a little bit of information about you as a runner. I will reply to you by email within 2 business days.
Frequently Asked Questions
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Yes! I work with runners of all levels. Whether you're just starting out, training for your first race, or working toward a personal best in a marathon, I’ll create a plan tailored to your goals and help you progress at a pace that works for you.
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I love helping beginners build confidence, consistency, and endurance. We’ll start slow, set realistic goals, and gradually increase your mileage and stamina. I’ll guide you every step of the way, making sure you’re enjoying the journey and avoiding burnout.
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I coach runners with a wide range of goals, including those training for marathons and ultras, or improving their race times. I’ll create a customized plan that focuses on your specific performance targets, helping you improve your pacing, endurance, and race strategy.
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As your coach, I’ll create a personalized running plan just for you, based on your goals, fitness level, and schedule. Here’s what I do:
Create a Custom Plan: I design your weekly running schedule, including what days to run, how long to run, and what paces to aim for. This might include easy runs, tempo runs, long runs, or speed work, depending on your goals. Your plan will be in Training Peaks, where you can easily track your runs and progress.
Pacing and Rest: I’ll help you understand what paces to run for each type of workout, whether it’s a slower recovery run or a faster interval. I also make sure you’re getting the right balance of rest days to avoid injury and burnout.
Adjust Your Plan: Life happens! If something comes up or you need to adjust your training, I’ll tweak your plan to make sure it’s still realistic and effective.
Provide Feedback and Support: After each workout, I’ll check in to see how things went. If you’re struggling with motivation, paces, or anything else, I’m here to give you advice, answer questions, and keep you on track.
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That’s okay! I’ll help you find the right mix of training that works for you, whether that’s focusing more on endurance, strength, or other aspects of fitness.
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We’re going to get along just fine! Walking is a valid and valuable part of training. Many runners incorporate walking breaks into their routines, and I’ll make sure your plan reflects what works best for you. You’re still a runner, even if you walk during your runs!
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I don’t provide specific meal plans, but I can guide you on what/when to eat before and during your runs to optimize your performance. If you experience any GI issues during your runs or find yourself low on energy, I can help troubleshoot and suggest strategies to address these things. For more detailed nutrition guidance, I can recommend a registered dietitian.
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My focus as a run coach is to help you figure out when and how to incorporate strength sessions into your running schedule. I’ll take into account any other activities you're doing, alongside your running, to ensure a balanced routine that aligns with your goals.
I also offer strength training programs for an additional cost. However, these are virtual plans, so you won’t have the benefit of in-person guidance on how to perform each exercise. If you're new to strength training, I recommend seeking a local trainer or other resources for hands-on support.
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Currently, all coaching is done virtually, so we won’t have in-person meetings. I’m always available via email and text for questions, feedback, and support.
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Fill in the Discovery Form to give me a little bit of information about you as a runner. I’ll get back to you by email, and if we’re a good fit, we’ll dive right in!
Heather Grace Ahlgren - Run Coach